About LISHA

Amongst the ethnic districts in Singapore, Little India has the most diverse range of commercial, religious, heritage and cultural organisations. With the strong support from government bodies such as the Singapore Tourism Board (STB) and Hindu Endowments Board (HEB) and professional organizations such as the Serangoon Merchant's Association, LISHA (Little India Shopkeepers & Heritage Association) was established in 2000 to promote the precinct's heritage, culture, business and commercial activities.

LISHA plays a significant role in Little India by organizing and refining annual festivities such as Deepavali Celebrations, UTSAV Street Parade, Navarathiri Festival, Pongal Festival, Indian New Year, Tamil New Year Celebrations. It also organizes heritage exhibitions and interactive educational journeys during these festive seasons.

Being committed to improve the cultural and ethnic character of Little India as well as to make Little India a shopper's paradise and preferred tourist destination in Singapore, LISHA addresses the concerns and needs of the various communities in Little India.

About LISHA Women's Wing

Little India Shopkeepers and Heritage Association (LISHA) Women’s Wing was formed on 12 May 2012 by Joyce Kingsley. She formed her own Executive Committee and developed a concept for on-going monthly networking sessions for ladies. She was not keen to have the usual networking style so she came up with 10-minute segments of business presentations mini stalls for ladies, to showcase their products and also to sell them, inspirational speeches by renowned speakers, guidance speeches by experts, networking games and buffet dinners. She says, “My team was made of just six business women initially. We also conducted awareness programmes for both men and women, which was attended by only 20 to 30 people. Now our membership has grown and we have about 80 to 100 people attending on a normal weekday”.